Thursday, September 19, 2013

Read Starbucks CEO's 'No Guns' Open Letter to Customers | Commentary and analysis from Simon Dumenco - Advertising Age

Read Starbucks CEO's 'No Guns' Open Letter to Customers | Commentary and analysis from Simon Dumenco - Advertising Age:




You can bring your laptop or tablet device when you go to Starbucks to have your favorite latte or coffee, but for goodness sake don't bring guns when you visit your Starbucks the next time!

Sounds a bit odd doesn't it? But that's exactly what the CEO of Starbucks, Howard Schultz, said in full page ads across the country in the nation's biggest newspaper markets today.



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